This presentation was put on by PointRoll, a company which makes interactive banner advertising. Here were their...
The presenter was Donna Sturgess of Buyology, and she discussed the importance of understanding how non-conscious thinking...
Presenter: David Edelman, Partner & Co-Leader, Global Digital Marketing Strategy Practice, McKinsey & Company It starts with...
This was a really hard presentation to take notes on, since a lot of it included charts...
Doug Chavez, @dougchavez, from Del Monte discussed a couple of digital media case studies. Obviously, the most...
After a break for lunch and a very interesting presentation by Google regarding their display advertising capabilities,...
A week or so ago, I was asked if I could sit on this panel discussion about...
The second speaker of the day was Natalie Bowman of MSN to discuss what Bing has done...
The summit opened with a quick introduction from Dave Morgan of Simulmedia. Since the theme of the...
